Create a value proposition canvas in Miro

In this 2 hours long project you will create a business value proposition canvas in Miro, categorizing business products, services and features by company pillars, mapping customer gains, pains and tasks with product, adding a competitor comparison and finally exporting slides, PDF and images. You will use frames, sticky notes, shapes and colors, and explore business concepts to create a value proposition team work.

In this Guided Project, you will:

• C​reate a business value proposition with customer/product mapping and competition analysis
• U​sing shapes, colors, sticky notes, frames and other Miro elements
• S​ave as template and export in PDF and image formats

2 hours

Beginner

No download needed

Split-screen video

English

Desktop only

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

1. Create account and board
2. Draw a business pillars and features table
3. Develop a customer tasks, pains and gains analysis
4. Fill in sample data
5. Map the business features with the customer analysis
6. PRACTICE: Map competitors offer
7. Create the value proposition slides
8. Save the canvas template, frame and export
9. [FINAL PRACTICE] – Create a value proposition canvas

Note: This is part of the larger overall course Digital Marketer. To complete it fully, you will need to complete all of the following courses:

• Google Digital Marketing & E-commerce
• Create a Landing Page using Mailchimp
• Create Digital Marketing Campaign Dashboards in Tableau
• Prepare, Clean, Transform, and Load Data using Power BI
• Get Started With Tableau
• Create a value proposition canvas in Miro
• Introduction to Relational Database and SQL
• Simple Linear Regression for the Absolute Beginner
• Create a website with MailChimp
• Getting started with Microsoft Excel